About Us
Born in Austin, 85RETRO brings sneaker-inspired color and character to modern watchmaking. Our premium, sport-casual watches are built to feel great on the wrist and elevate your everyday fits—from joggers to your favorite kicks.
Designed for Maximum Impact
Our design philosophy is simple: look distinctive from any distance. Many watches impress when zoomed in, then look unoriginal on the wrist. Ours use bold color-blocking, clean forms, and high-visibility details, so they read beautifully up close and still stand out across the room—at a game, in a coffee shop, anywhere.
Truly Unique Design
Our unique bi-resin design is inspired by the color blocking of iconic sneakers. Many colorways used are extremely rare in watchmaking.
Designs are entirely custom, featuring patented or patent-pending elements that you won't find anywhere else. Even the smallest details, like the font for our applied indices, are uniquely crafted. This distinctive design language will be evident in our upcoming models as well, including the Chronograph and GMT.
Customization
Change the strap, change the vibe. Our case and dial geometry is built around clean color-blocking, so every strap combo feels purposeful.
Our Craftsmanship
We build with premium materials so our watches wear as well as they look. Every 85RETRO model features:
- 316L stainless steel for strength and a clean, lasting finish.
- Sweeping seconds movements for a smooth, refined motion on the wrist.
- Sapphire crystal that resists scratches and stays clear over time.
- Super-LumiNova lume for crisp legibility in low light.
